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ChatGPT is designed to answer questions. Rumi is designed to ask them. Instead of giving you more information, Rumi helps you untangle your thoughts, understand your patterns, and make decisions with greater clarity. Every conversation follows a structured coaching methodology inspired by behavioural science, psychology, and emotional intelligence — helping you move from reflection to meaningful action.

Create an account at rumi.coach, choose your data storage region, and start your first session. You do not need to download anything to use the web version. iOS and Android apps are also available on the App Store and Google Play. Your first session is free — no credit card required at signup.

No. rumi.coach works fully in your browser on desktop and mobile. If you prefer a native experience, iOS and Android apps are available. All three platforms share the same account and Dashboard — your data is always in sync.

Yes. Rumi is available for both iOS and Android. You can download our native apps directly from the App Store and Google Play Store for the best experience, allowing you to run hands-free voice coaching sessions on the go.

A device with a microphone (smartphone, tablet, laptop, or desktop with a microphone), a modern browser or our mobile app, and a stable internet connection. No headphones are required, though many users find them helpful for immersion.

Yes. Your first session is completely free and requires no credit card. After that, a Rumi Membership gives you 150 minutes of voice coaching per month, plus access to all features.

Rumi speaks 20 languages — including Chinese, English, French, German, Hindi, Italian, Japanese, Korean, Portuguese, and Spanish. You can change language anytime.

Choose an environment that feels right for you. Press start. And simply begin talking. Rumi listens without judgement, asks thoughtful questions, and helps you organise what may still feel confusing. As you speak, your ideas become clearer — and your conversation is transformed into practical insights, priorities, and next steps you can revisit anytime. It feels less like using an app. And more like thinking with someone who truly listens.

Never. Rumi is available 24/7, 365 days a year. Whether you wake up anxious at 3 AM, need to align your priorities right before a high-stakes board presentation, or want to decompress in the car after a stressful conversation — simply open the app, start speaking, and align your thoughts in seconds.

No. Your voice is processed in memory only and permanently deleted the moment your session ends. We hold no recordings of any session. This is an architectural decision, not just a policy — there is no storage layer for voice audio in our system.

We built Rumi with a strict ephemerality protocol. Your raw voice conversation is processed in-memory and scrubbed from our systems the second your session ends. Rumi preserves only the essential fragments (such as key insights, daily habits, and goals) on your dashboard to help you track progress. You have absolute control over this data: you can see everything Rumi has saved, and delete any of it at any time with a single click.

Atmospheric environments are immersive audio and visual backdrops — mountain lakes, rain on leaves, fireplace warmth, lavender fields, and more — designed to help you settle into a reflective state before and during your session. All environments are included with your membership.

Most users find sessions of 5–10 minutes highly effective. 30–45 minutes per week is the sweet spot for most people. There is no minimum or maximum session length — you go at your own pace.

When you have 2 minutes remaining in your balance, you will see a clear warning inside the session. When your balance reaches zero, the session ends. There is no automatic charge — your session simply stops, and you can purchase a top-up package at any time to continue.

Yes. You can pause and resume a session at any time. The timer stops while the session is paused, so you are not charged minutes while paused.

Structured outputs — habits, priorities, goal roadmaps, and reflections — appear in your Visual Clarity Dashboard in real time and are saved to your account automatically. You can edit, delete, or export any item at any time.

Yes. Every item in your Dashboard — habits, goals, reflections, priorities — is editable and deletable at any time. Go to your Dashboard, find the item, and select delete. Deletion is permanent.

When you create your account, you choose your data storage region: either EU — Belgium (Google Cloud europe-west1) or US — Iowa (Google Cloud us-central1). Your account data — including your Dashboard outputs and session metadata — is stored in the region you chose. Voice audio is never stored anywhere.

Not directly. Changing your data region requires deleting your current account and creating a new one. Contact us at support@rumi.coach and we will guide you through the process. We will delete your old account data within 30 days of the request.

Never. We do not sell your personal data to any third party. We do not use your data for advertising. Your subscription funds the product directly — that is the entire business model.

No. Your sessions, your voice, and your Dashboard content are never used to train any AI model — including the AI that powers rumi.coach.

Go to Settings → Account → Delete Account. This permanently deletes your account and all associated data within 30 days, except payment records which we are required to retain for 10 years under Portuguese tax law. If you have difficulty accessing your account, contact us at support@rumi.coach.

You have the right to a copy of all personal data we hold about you. Submit a data export request from Settings → Account → Download My Data, or email us at support@rumi.coach. We will provide your data in a structured, machine-readable format within 30 days.

We hold your preferred name, date of birth, gender, country, chosen data region, session metadata (date, duration, minutes used), and your Dashboard outputs (habits, goals, reflections you have chosen to save). We do not hold voice recordings. See our full Privacy Policy at rumi.coach/privacy-policy.

A Rumi Membership costs £34.99/month billed monthly, or £29.16/month billed annually (2 months free). All prices include VAT. Full pricing details are at rumi.coach/pricing.

No. Rumi offers a simple membership starting at £29.16/month. You can cancel online at any time with a single click. There are no hidden setup fees or lock-in contracts.

Your membership includes 150 minutes of Live Voice Coaching per month, rollover of unused minutes, top-up packages available anytime, all atmospheric environments, full access to the Visual Clarity Dashboard and Adaptive Generative UI, and access on Web, iOS, and Android.

Yes. Any unused minutes from your monthly allowance roll over automatically to your next billing period and never expire while your membership is active. If you cancel your membership, unused rolled-over minutes are forfeited.

Any unused voice minutes at the end of your billing cycle automatically roll over to the next month, so you never lose the time you paid for.

Top-up packages are one-time purchases of additional minutes, available anytime from rumi.coach/pricing. They are not recurring charges. Top-up minutes roll over and never expire while your membership is active.

Where you cancel depends on where you subscribed. iPhone or iPad: Settings → your Apple Account → Subscriptions. Android: Google Play → Payments and subscriptions. Website: Settings → Manage Subscription, or email support@rumi.coach. Cancellation takes effect at the end of your current billing period, and there are no cancellation fees.

That depends on where you purchased. App Store: request a refund from Apple at reportaproblem.apple.com. Google Play: use Google's refund process. Website purchases are sold by Paddle, our merchant of record — email support@rumi.coach and we will handle it with Paddle, honouring your statutory rights, including the 14-day right of withdrawal.

If you subscribed on the website, go to Settings → Billing to update your card — payments are handled securely by Paddle, and we never see your card details. If you subscribed through the App Store or Google Play, update your payment method in your Apple or Google account.

The platform that bills you — Apple, Google, or Paddle for website purchases — will notify you and retry the payment. Update your payment details on that platform to restore access. If you need help, email support@rumi.coach.

First, check that your browser or app has permission to access your microphone. On desktop browsers, look for a microphone icon in the address bar and ensure access is allowed. On iOS, go to Settings → rumi.coach → Microphone. On Android, go to Settings → Apps → rumi.coach → Permissions → Microphone. If the problem persists, try reloading the page or restarting the app. If it still does not work, email us at support@rumi.coach with your device model and browser/OS version.

Session interruptions are usually caused by an unstable internet connection. Try moving closer to your router, switching from Wi-Fi to mobile data (or vice versa), or closing other bandwidth-heavy applications. If the issue persists on a stable connection, email us at support@rumi.coach.

Try clearing your browser cache and reloading. If you are on the web app, try a different browser (we recommend Chrome, Firefox, Safari, or Edge, all on their latest versions). If you are on the mobile app, try closing and reopening it, or uninstalling and reinstalling. If the issue persists, email us at support@rumi.coach with a description of what you are seeing.

First, try resetting your password using the "Forgot password" link on the login page. If you do not receive a reset email within a few minutes, check your spam folder. If you still cannot access your account, contact us at support@rumi.coach with the email address associated with your account.

rumi.coach is currently available in the US, Canada, UK, and most EU member states. If your country is not listed, the web app at rumi.coach works on any mobile browser. If you believe your country should be supported, email us at support@rumi.coach.

We genuinely appreciate bug reports — they make the product better. Email us at support@rumi.coach with a description of what happened, what you expected to happen, your device and browser/OS version, and a screenshot if possible. We will investigate and respond within 48 hours.